Mandatory Qualificatin & Experience:
Graduate with minimum 3 to 5 years of relevant experience as a Digital Lead Expert
Experience in a lead generation background is essential
Should have experience in Digital Marketing tools like Google Analytics, Facebook etc.
Male / Female : Up to 35 yrs
Job Location: Sion, Mumbai (Relocating candidates will not be considered)
Job Description:
Plan, implement and deliver activity across various digital marketing channels to generate quality leads to the website
Own and lead on our digital advertising activity at all stages of the funnel across multiple online channels including AdWords, YouTube, FB, Instagram and Social Media.
Have a good understanding of the customer journey and Customer Rate Optimization (CRO) and deliver a seamless online experience for customers and strategic partners alike though multivariate testing.
Analyze channel performance on a regular basis including reporting and spotting opportunities to improve on ROI.
Identify and test newer channels for lower cost of acquisition of leads
Help deliver to our clients the requisite number of high quality leads as required by them
DigitalMarketing Expert
Sion
Excellent written and verbal communication skills required (B29)
Basic computer knowledge
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