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CRO Analyst ( Conversion Rate Optimization ) @ Replicon

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 CRO Analyst ( Conversion Rate Optimization )

Job Description

Position Overview
Replicon is seeking a CRO Analyst who will be responsible for timely and flawless execution of CRO and owned digital marketing optimization projects. The person will be primarily required to take ownership of CRO activities, track, change and resolve website issues
Key Responsibilities
  • Write website copy tailored to individual buyer personas
  • Research, Analyze and understand website visitors
  • Student for life, always learning, always asking questions to learn the why
  • Create hypothesis to test, interpret data and decide what to test and when/how long to
  • test for
  • Master of efficiency nothing is ever done, it can always improve
  • Someone that questions everything
  • Identify, monitor, and report on website performance metrics
  • Work with industry tools (ex. CrazyEgg, ClickTale, Google Analytics, PageSpeed Insights, Heap, Optimizely, VWO, etc)
Qualifications
  • Strong writing skills, understand tone, voice, style
  • Strong analytical background
  • Experience in UX and Analytical roles
  • Attention to detail
  • Critical thinker, think outside the box, explore the why
  • Strong understanding of A/B testing, multivariate testing methodologies

Job Classification

Industry: IT-Software, Software Services
Functional Area: ITES, BPO, KPO, LPO, Customer Service, Operations,
Role Category: Voice
Role: Voice
Employement Type: Full time

Education

Under Graduation: Any Graduate in Any Specialization
Post Graduation: Post Graduation Not Required
Doctorate: Other Doctorate

Contact Details:

Company: Replicon Software
Location(s): Bengaluru

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Keyskills:   CRO Analyst Google Analytics Testing tools Analytical Research Digital marketing Monitoring Testing

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Replicon

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