Programmatic Campaigns
- Anri Solutions
- 0 - 5 Years
- Delhi, NCR
- 4 years ago
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Job Description
Manage multichannel programmatic campaigns (desktop, mobile, andvideo) while troubleshooting campaign delivery and performance issues
Conduct full analysis of campaign performance, optimizations, issues, etc.
Work with internal teams to provide clients with programmatic media
recommendations and optimization strategies that align with objectives
Traffic all creatives into platform and set up campaigns prior to launch date
Maintain knowledge of media technology buying platforms and analytic
tools
Navigate through variety of third-party systems to complete monthly billing
documentation
Analyze campaign performance and make strategic investment and tactical
media optimizations
Provide clients with programmatic media recommendations and
optimization strategies that align with objectives
Deliver input on campaign goals, approaches, and methods to help establish
success metrics and KPI's
Excellent communication skills (Written + Verbal); Self-motivated
individual
Disciplined: On attendance, deliverables and adhering to company
ethical standards
High intellectual curiosity; willingness to learn and explore; Confident in
analyzing and acting on marketing data
Able to work in a highly multicultural environment
Proven work experience on delivering ahead of client goals. Extremely
strong understanding of Online Media and Programmatic experience
Working knowledge on the following will be an added advantage
o DSP platforms like DBM, Mediamath , Appnexus etc- will be an
added advantage
o Should be aware of Adserving technologies, and analytical tools
like GA and Omniture
o Conversant with measurement tools used in Programmatic like
Atlas,Neilsen,IAS etc
Expert proficiency in Excel and comfort in handling large volumes of data
in deriving consumer insight.
individual
Disciplined: On attendance, deliverables and adhering to company
ethical standards
High intellectual curiosity; willingness to learn and explore; Confident in
analyzing and acting on marketing data
Able to work in a highly multicultural environment
Proven work experience on delivering ahead of client goals. Extremely
strong understanding of Online Media and Programmatic experience
Working knowledge on the following will be an added advantage
o DSP platforms like DBM, Mediamath , Appnexus etc- will be an
added advantage
o Should be aware of Adserving technologies, and analytical tools
like GA and Omniture
o Conversant with measurement tools used in Programmatic like
Atlas,Neilsen,IAS etc
Expert proficiency in Excel and comfort in handling large volumes of data
in deriving consumer insight.
Employement Category:
Employement Type: Full timeIndustry: Entertainment
Functional Area: Marketing & Communications
Role Category: Marketing Executive
Role/Responsibilies: Programmatic Campaigns
Contact Details:
Company: Anri SolutionsLocation(s): Delhi, NCR
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Keyskills: DSP platforms like DBM(DV360) Tradedesk
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Anri Solutions
ANRI Solutions HR Services Pvt. Ltd. is a Delhi based leading employment expert, offering a full range of options to help businesses and individuals choose their way in the contemporary world of work. We employ large number of people every day through a network of our employees providing effective s...
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