Job Description
Requirements:
B.E / B.Tech, MBA/PGDM preferred.
4-6 years of experience in Lead generation.
Good to have - Proficiency in marketing automation tools (Pardot, Marketo, etc.) to convert website visitors into leads, and then nurture them into qualified leads.
Excellent written and verbal communication and creative thinker with an ability to use data to inform all decisions.
Should be able to lead a team.
Target Oriented
Candidate should be good at
1.Market Research:
Conducting an in-depth market research to identify key insights and industry trends.
Work directly with stakeholders regarding industry trends and planning the direction of lead generation initiatives.
Collect data on prospects, competitors and consolidate information into actionable items, reports and presentations.
2.Marketing/Lead generation:
In depth working knowledge on Email Marketing.
Ability to create impactful email messaging.
Optimize our marketing automation and lead nurturing processes through email, content, and social channels.
Co-ordinate closely with sales team.
3.Sales Enablement:
Experience in creating Marketing collaterals, pre & post sale support documents.
Helping drive business requirement discussions with clients to identify how Softdel's products & services can help them achieve business objectives.
Create customized pitch deck with relevant case studies.
Employement Category:
Employement Type: Full time
Industry: IT
Functional Area: Sales
Role Category: Business Development Executive
Role/Responsibilies: Lead Generation Sales / Business Development / Inside sales
Contact Details:
Company: Emastech Consultancy
Location(s): Pune
Keyskills:
Business Development Manager
Assistant Sales Manager
Inside Sales
Lead Generation
Business developmen