Greeting from HR Central!!
Note:Looking for candidates are working at current companies in the digital Advertising Agency.
Years: 4+ Years
NP: immediate to 45days
Skills: Digital Marketing, SEO, Google AdWords
Client is founded in 2015 is a specialized upskilling training institute. We are operational from Indias two top tier cities - Mumbai and Delhi and have trained over 10,000+ professionals in the field of Finance & Accounting. We have assisted in successful placements for our students in industry giants like KPMG, E&Y, Grant Thorntom, PWC, Deloitte and others.
we are passionate to deliver skill enhancing programs to our students validated by the corporate and industry experts. We are an ACCA Gold approved learning partner with the highest enrollment rate in the country. Our result oriented training has led to our ACCA & CFA programs to have a passing rate of 75% & 80% respectively.
Job Description
If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop,
implement, track and optimize our digital marketing campaigns across all digital channels.
Responsibilities
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display
advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer
touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
Proven working experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display
advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform
and motivate
Experience in optimizing landing pages and user funnels
Experience with A/B and multivariate experiments
Solid knowledge of website analytics tools (e.g., Google Analytics, Webmaster and other advance analytical tools)
Experience in setting up and optimizing Google AdWords campaigns
Working knowledge of HTML, CSS, and JavaScript development and constraints
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
Benefits
5 days working with option to work from home
Key Objectives
Transforming from agency driven to inhouse digital marketing functioning
Supporting in building inhouse digital marketing function
Cost optimization and lead generation
Interested candidates, Please connect to ma****i@hr*******l.in
Keyskills: Google AdWords Digital Marketing SEO
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