Head Digital Marketing
- New Search
- 6 to 11 Yrs
- Delhi, NCR
- 5 years ago
- Email to a friend
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Job Description
Job Description
The Digital Marketing Head will lead the strategy development and delivery of digital marketing campaigns to various audiences across multiple digital channels. His/her responsibilities will include SEM, SEO, PPC, Mobile, Affiliate, Content Creation, and Graphics along with various other lead generation channels.
Responsibilities:
*Devise strategies to drive traffic to the company website.
*Develop and manage digital marketing campaigns, utilizing a range of
*techniques including Paid Search, SEO and PPC.
*Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
* Maximize lead and enrollment conversion through effective customer journeys and sales processes
*Recruit, and build a highly efficient and creative digital team that works to deliver these commitments.
*Evaluate the customer research, market conditions and competitor data.
*Through the digital team, manage the internal network of content authors to ensure that the website and social media presences meet high editorial, usability and effectiveness standards
*Manage the online brand and product campaigns to raise brand awareness.
*Manage the design, Updation, along with continuous maintenance of the company website.
*Responsibility for planning and budgetary control of all digital marketing
*Review new technologies and keep the company at the forefront of developments in digital marketing.*Experience in optimizing landing pages and user funnels
*Working knowledge of HTML, CSS, and JavaScript development and constraints
*Strong understanding of current online marketing concepts, strategy and best practice.
Required Candidate profile
Engaging the target audience and clients through unique content marketing strategy
Employement Category:
Employement Type: Full timeIndustry: Pharma / Biotech
Role Category: Internet Marketing
Functional Area: Not Applicable
Role/Responsibilies: Head Digital Marketing
Contact Details:
Company Name: New SearchLocation(s): Delhi, NCR
New Search
New Search GroupNew Search Group of companiesThe New Search Group is a multi dimensional port folio of companies established in the year 2001 that operate in various business domains across the India. We assure you best of our services at all time
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