Performance Marketing Manager
- Rapidue Technologies
- 4 to 7 Yrs
- Hyderabad
- 4 years ago
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Job Description
Dear candidates,
we are hiring for Performance Marketing Manager,
Roles and Responsibilities:
- Strategize and own the entire paid marketing strategy to acquire users through multiple paid channels (Social,
- Search, Affiliate) in an efficient way
- Use a data driven approach to manage campaigns and derive insights on strategy and performance
- Be experimental in exploring new channels to drive traffic and acquisition which includes performance marketing
- strategies
- Track and Manage marketing spend efficiently and effectively across channels including Facebook campaigns, Google
- UAC campaigns, Ad networks and social media campaigns
- Write creative briefs to define program objectives and KPIs, optimizing campaigns to maximize ROI
- Set up and monitor analytical dashboards and give insights of key areas of importance. Use this to recommend performance
- optimization methods
- Maybe required to liaison with the editorial team on need basis
- Coordinate with Account Leads to achieve goals and ROI targets
- Set up daily performance reports to analyze the performance and optimize campaigns
Skill Sets Expected:
- At least 4 to 7 years of experience in Digital or Social Media Advertising
- A stronghold on Web Analytics, A/B Testing, and metrics-driven marketing
- Strong analytical ability, Outstanding ability to think creatively, identify and resolve problems
- Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere.
- Excellent verbal and written communication skills
- High levels of integrity, autonomy, and self-motivation
- Comfort in a fast-paced, entrepreneurial, start-up environment
- High levels of proficiency with Excel/Google Sheets and PowerPoint/Google Slides
If you love development, you should join us!
Location: Hyderabad (Office)
Employement Category:
Employement Type: Full timeIndustry: IT - SoftwareRole Category: Market Research (MR)Functional Area: Not ApplicableRole/Responsibilies: Performance Marketing ManagerContact Details:
Company: Rapidue TechnologiesLocation(s): Hyderabad+ View Contact
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₹ 1.0 - 2.5 Lakh/Yr
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