Your browser does not support javascript! Please enable it, otherwise web will not work for you.

Product Marketing Manager @ Fintellix

Home > Marketing

 Product Marketing Manager

Desired Candidate Profile


Job Description
Marketing Plans
- Develop and execute marketing plan(s) for relevant geographies across media channels
- Define, drive and utilise budget for marketing activities with the Head of Dept.

Content Writing
- Work on design, content and publishing of blueprints provided by the product managers; writing & proof-reading of product literature
- Production of market specific collaterals with engaging content development and publication
- Maintain organisation standards and aesthetics in all marketing collaterals

Marketing Campaigns
- Ideate and execute promotional materials such as white papers, blogs, website/microsite, etc.; Improve and guide more traffic to geo/product specific microsite(s)
- Track market feedback and campaign success rates with channel-based analytics, fine-tune the campaigns to better their effectiveness

Marketing Events
- Market/Region specific Lead-gen & branding led events identification, selection, organisation & execution
- Schedule and conduct webinars, incorporate feedback towards improving the delivery and participation for generating new leads

Corporate Communications
- Work with HO on corporate communications in the event of press releases, industry analysts subscriptions, etc.
- Build strategic relationships and partner with key industry players, agencies and vendors (media buyers, advertising agencies, printers, and other services)
- Manage internal marketing campaigns / newsletters

Required Skills
6-10 years of experience in Marketing role
Relevant educational background and degree in marketing or a related field
Proven and demonstrable experience in managing product marketing for B2B businesses in financial services industry
Should have good knowledge of a wide range of marketing techniques, concepts, tools on print and online marketing; website designing & analytical tools, PowerPoint presentations, etc.
Proficient in articulating product literature into marketable literature

Education:

UG:   Any Graduate - Any Specialization

PG:  MBA/PGDM

Contact Details:

+ View Contactajax loader


Keyskills:   Blogs Marketing Management Content Development Proof Reading Marketing Collaterals Product Marketing Newsletters Marketing Campaigns Content Writing Marketing Planning

 Job seems aged, it may have been expired!
 Fraud Alert to job seekers!

₹ Not Disclosed

Fintellix

Fintellix Solutions Private Limited Founded in 2006, Fintellix's vision is to be the partner of choice providing compliance, risk and analytics solutions to banks. We work exclusively with banks across geographies, enabling them to derive value from data. Fintellix has worked extensively with ba...