Job Description
We are seeking a well- qualified Content manager as an addition to our team. The Content Manager is responsible for creating improving and maintaining content with the goal of achieving business goals. Duties will also include raising brand awareness by sharing content and monitoring web traffic and metrics with the interest of maintaining best practices.
We are looking for experienced professional with demonstrable refined skills in creative writing. Candidate should be detail oriented and able to work proficiently under pressure. Additionally if Candidate is an expert in content optimization or brand consistency it will be an added advantage.
Candidate will oversee all marketing content initiatives to ensure that customer engagement and experience are positive as well as that brand consistency is maintained.
Responsibilities :
Develop content strategy that aligns with marketing targets both long term and short term.
Collaboratively design and develop site content design and layout alongside design and marketing teams.
Generate and publish engaging content
Edit proofread and improve upon writer's posts when necessary
Ensure brand consistency by communicating effectively with writers
Optimize content according to SEO
Use content management systems to analyze website traffic and users engagement metrics
Increase web traffic across platforms by managing content distribution to online channels and social media.
Keep content team on board with an editorial calendar
Ensure all data and work is legally compliant (e.g. copyright protection)
Remain current on developments and generate new ideas to draw attention of audience
Requirements :
Proven work experience as a Content manager
Verifiable experience with MS Office and WordPress
Basic technical knowledge of HTML and online publishing
Knowledge of SEO and web traffic metrics
Comprehension of and familiarity with social media
Outstanding written English skills.
Detail-oriented work style
Time management and organizational expert
BSc degree in Journalism Marketing or relevant field
Employement Category:
Employement Type: Full time
Industry: Banking
Functional Area: Marketing & Communications
Role Category: Content Developer
Role/Responsibilies: Content Manager
Contact Details:
Company: PayGate India
Location(s): Mumbai