Digital Marketing Head
- Career Consultant
- 12 to 16 Yrs
- Mohali, Chandigarh
- 3 years ago
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Job Description
KV Group is hiring for "Digital Marketing Head"-
Job description-
- Plan and execute all digital marketing, including SEO/SEM, PPC, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize the user experience
- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Education, Experience, and Licensing Requirements:
- Bachelors or masters degree in marketing or a related field
- Demonstrable experience leading and managing PPC/SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Experience in optimizing landing pages and user funnels
- Solid knowledge of website and marketing analytics tools (e.g., Google Analytics, Net Insight, Omniture, WebTrends, SEM Rush, etc.)
- Working knowledge of ad serving tools
- Experience in setting up and optimizing PPC campaigns on all major search engines
Employement Category:
Employement Type: Full timeIndustry: IT - Software
Role Category: Marketing / CommunicationInternet Marketing
Functional Area: Not Applicable
Role/Responsibilies: Digital Marketing Head
Contact Details:
Company: KV Career ConsultantsLocation(s): Mohali, Chandigarh
Keyskills: pay per click organic search smm digital marketing google analytics search analysis seo social bookmarking google adwords
Career Consultant
KV Career Consultants is a leading IT Solution provider for e-learning management and education automation systems. We provide a digital platform where universities, Students and organizations can find relevant information related to e-learning.
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