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Marketing Executive @ PAMM Advertising

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 Marketing Executive

Job Description

Responsible for the generation of increased revenue from the Corporate, Insurance segment and other institution driven segment to group of hospitals within the city. Lead the vertical in a particular market & continuously drive excellence in this segment Main Job Tasks: Develop comprehensive marketing plan for the corporate segment in conjunction with Marketing Manager Define the objectives from the corporate and insurance segment, evaluate the business opportunities and translate them to clear-cut working plan Develop clear definition of broad sub-segment within the corporate segment and define approach to drive benefits from each of these sub-segments Work with Marketing manager to build resource plan and ensure efficient, clearly defined usage for desired benefit Marketing to corporate and third party insurers Build database of key corporations and insurance companies & establish close knit marketing contact to continuously excel contribution from this segment Ensure efficient working system within the hospital for smooth flow of corporate and insurance patients, work with finance, customer care to drive efficient service delivery Drive innovative programs among corporations and large institutions to build organization visibility Tie-up with key service providers in pre-insurance business & ensure continuous stream of revenue among set of hospitals in the market Insurance business and innovative products Identify opportunities and gap in insurance offering and derive innovative insurance products for co-marketing with the set of hospitals within the region that will enhance value for all associated stakeholders Develop contacts with direct insurance companies to ensure tight control on price being offered

Employement Category:

Employement Type: Full time
Industry: Advertising / MR / PR / Events
Role Category: Marketing / Communication
Functional Area: Not Applicable
Role/Responsibilies: Marketing Executive

Contact Details:

Company Name: PAMM Advertising
Location(s): Mohali, Chandigarh

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₹ 12 - 14 Lakh/Yr

PAMM Advertising

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