Responsible for planning and driving the PR strategy for the bank. Also to design and execute various market studies pan India.
Responsible for developing & implementing PR road map for the bank
Ability to network with media houses, from traditional media to digital portals
Stronghold on content, from the press release writing to presentation skills.
To improve visibility and ensure SOV for Bank across media formats.
Prepare daily /weekly and monthly reports on SOV and present them to the management.
Create and maintain PR calendar monthly, quarterly and annual basis.
Design and conduct Market research studies according to the brand/business needs
Strong attention to detail with a curiosity to understand the data
Excellent team handling skills.
Strong verbal and written communication skills in English
Employement Category:
Employement Type: Full time Industry: Banking / Financial Services Role Category: Marketing / Communication Functional Area: Not Applicable Role/Responsibilies: Manager-Corporate Communications & Market