Ott Platform - Digital Marketing Manager - Ahmedabad Work From Home @ PARC Kalite Consultant

Job Description

Location: Ahmedabad Work from Home (At least once a month, the Employee will have to go to the office for a week.)
Job Profile: Digital Marketing Manager
Reporting Authority: Marketing Head

General Expectations:
The successful candidate will be an enthusiastic team player, creative, analytical, and experienced
Digital Marketing Specialist to join our team of our clients OTT Channel.
This is a unique, full-on role for an ambitious, motivated candidate with a positive, can-do attitude,
who's looking to work in a fast-paced and exciting environment and loves all things about Digital
Marketing, Social Media and Video streaming OTT platforms.

To qualify for this role, you should be
- Organised to manage competing priorities
- Excellent Verbal and Written Communication Skills
- Detail orientated
- Naturally curious. Delivering great work requires divergent thinking
- A problem solver
- Well versed in Google Analytics, Facebook Ads, Instagram Ads, LinkedIn Ads and Google Ads
campaign
- 24 x 7 aware of current trends and trending topics on Social Media

Responsibilities:
Developing and Implementing Digital Marketing strategies
Creating visual concepts for promotional activities
Web and App Analytics, Social Media Analytics Analyse Data to optimize Web/App
performance and Digital Marketing Campaigns
Managing the Digital Marketing calendar
Create unique Email Campaigns for Lead generation and conversion
Maintaining the online presence and reputation of the company
Coordinate with Marketing team to create marketing campaigns
Overseeing the creation and maintenance of Social Media content
Tracking Digital Marketing performance
Developing and implementing SEO/ASO strategies
Creating and updating digital marketing reports
Overseeing the digital marketing budget

Qualifications and Experience:
Minimum 5 years of work experience in Digital Marketing
Bachelor level degree in Marketing/Digital Marketing
Good knowledge and experience with streaming video OTT platforms
Digital Media Marketing/Social Media Marketing Certification
Proficiency with Data Analytics tools, Digital Marketing tools and SEO tools
Knowledge of Web publishing
Knowledge of ASO tactics to improve an app's visibility in the app store
Previous experience in managing Paid Ads across Social Media Platforms

Employement Category:

Employement Type: Full time
Industry: Entertainment
Functional Area: Marketing & Communications
Role Category: Marketing Manager
Role/Responsibilies: Ott Platform - Digital Marketing Manager - Ahmedabad Work From Home

Contact Details:

Company: PARC Kalite Consultant
Location(s): Mumbai

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