Digital Marketing Executive - Mohali - Qualhon @ Qualhon Informatics

Job Description

Digital Marketing Executive Skills and Qualifications

• Proven working experience of (1- 3 years) in digital marketing.

• Client Handling Experience is must.

• Well versed with SMM- Social Media Marketing( Facebook Ads, Twitter, Linkedin, Youtube and Instagram).

• Candidate should be able to make and implement strategies for social media marketing on his own.

• Working knowledge of ad serving tools.

• Demonstrable experience in SEO/SEM, PPC, marketing database, email, and/or display advertising campaigns

• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

• Experience in optimizing landing pages and user funnels

• Experience with A/B and multivariate experiments

• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

• Experience in setting up and optimizing Google Adwords campaigns

• Working knowledge of HTML, CSS, and JavaScript development and constraints

• Strong analytical skills and data- driven thinking

• Up- to- date with the latest trends and best practices in online marketing and measurement

• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

• Identify trends and insights, and optimize spend and performance based on the insights

• Brainstorm new and creative growth strategies

• Plan, execute, and measure experiments and conversion tests

• Collaborate with team and client to create landing pages and optimize user experience

• Utilize strong analytical ability to evaluate end- to- end customer experience across multiple channels and customer touch points

• Instrument conversion points and optimize user funnels

• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Job Classification

Industry: IT-Software / Software Services,
Functional Area: Marketing, Advertising, MR, PR, Media Planning,
Role Category: Marketing
Role: Marketing
Employement Type: Full time

Education

Under Graduation: Any Graduate in Any Specialization
Post Graduation: Post Graduation Not Required
Doctorate: Doctorate Not Required

Contact Details:

Company: Qualhon Informatics

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Keyskills:   Social media marketing PPC Online marketing Analytical Javascript Google AdWords SEM HTML SEO Digital marketing