Marketing Executive
Job description
Social Media & Content
Instagram & Facebook
- Active presence: Daily posts & stories
- Engage in collaborations with like-minded brands & individuals via story
takeovers, brand features, etc.
- Plan & Execute ongoing Campaigns
- Host & Represent at IG Lives & Panel Discussions
- Initiate monthly Campaigns
- Add Instagram Shop
- Influencer Marketing
- Co-ordinate with Content writers for Product descriptions and blogs on a regular basis.
LinkedIn, Pinterest & Youtube
- Active presence: Posts
Paid Promotional Activities
Email Marketing
Weekly Newsletter Campaigns : Rotate between general announcements &
product-oriented newsletters every week.
Manage Automations
- Abandoned carts
- Order notifications
Update contact list
Website
Regularly update homepage layout, collections, collaboration, customer testimonials,
team & designers pages.
Research Blog topics and co-ordinate with Content Writers.
Hygiene Checks
Projects & Partnerships
Support with content & media
Initiate biweekly / monthly media feature collaboration with magazines, blogs, design
houses and more.
Maintain a monthly performance report of all social media & website metrics.
Shoots
Provide directions for photography of products, mood shots & collections
Organise & Update Google Drive folder with pictures, write-ups and other content.
Organise Master Doc.
Role: Social Media Marketing
Keyskills: email marketing social media marketing executive