Position Overview:
As a key part of the Company's Market research team, you would be required to partner with the Senior Leadership to grow the business in India and lead all the business development efforts in the region. The primary responsibilities are to oversee an aggressive growth in client acquisition, build strong client relationships and create a brand for Pulse in the market. The role would require you to develop new client relationships across categories based on product capabilities and competitive offerings. You would need to work closely with the Customer Success research team, the operations team and the cross-functional sales team in India to generate new leads, close deals and deliver on existing projects. You would also need to work closely with the internal product team to adopt the latest technologies and constantly develop innovative research solutions. You would operate with a high degree of autonomy and be expected to effectively manage/ be accountable for relationships and product related discussions with the various brands and agencies in the region
Key Outcomes:
- Business Leadership - Develop new business and manage existing relationships with clients in the market research discipline; apply an expert level of knowledge and understanding of your clients and their business in all interactions with clients
- Revenue Growth - Track and perform on key metrics like # of new clients onboarded, annual recurring revenue and total Pulse revenue. Constantly achieve / over-achieve revenue targets
- Stakeholder Management - Work with different stakeholders within the organization including, but not limited to, the product team, customer success team (research) and the operations team to ensure we deliver all account deliverables in a timely, precise and cost efficient manner
- Maximise individual and team performance and efficiency through effective people management (mid-term)
- Establish brand as a market leader in the Indian market research space
Required Skills:
- 7 + years' experience managing high volume quantitative research studies, interfacing with clients to proactively deliver agreed upon KPI's
- Proven ability to develop new business through client acquisition and positively impact commercial development, including people management experience
- Experience with advertising, advertising testing, brand health tracking and other marketing research techniques; keen ability to recognize and articulate the story
- Natural curiosity, a can-do attitude and comfort with technology
- Innovation: orientation to explore new, breakthrough solutions in the market research space
- Bachelors' degree required, Masters' Degree preferred
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Keyskills: key metrics market research team performance people management marketing research client acquisition business leadership business development quantitative research