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Data Scientist III, Marketing Analytics @ Expedia

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 Data Scientist III, Marketing Analytics

Job Description

You will use analytical thinking and deep knowledge of data to t urn complex trends into compelling narratives and recommendations for channel operations . Acting as a key source of truth for all channel performance data-related matters within Marketing Analytics , you will guide the consumption of our in-house measurement to inform marketing partners and shape business decisions.
In this role, you will:
  • Data Analysis & Insights: Support a large network of stakeholders by analysing attribution and channel operations data to generate insights and explanations for performance trend s. Inform the business clearly of the commercial implications of performance changes.
  • Self-Service Enablement : Develop and deliver self-service analytics products for a wide variety of stakeholders to increase the accessibility, speed and simplicity of transforming data trends into commercial insights.
  • Data Quality Investigations : Employ logical thinking and root-cause analysis to distinguish changes in customer behaviour from underlying data quality. Act as the subject matter expert for datasets powering our channel measurement.
  • Project management: Balance the delivery long-term roadmap deliverables against ad-hoc and high urgency investigation s. Identify opportunities to proactively anticipate requests for support.
  • Stakeholder partnership: Partnering closely with Channel Teams, Finance, and Data Engineering, you will act as the expert mediator between our channel measurement data and the teams that rely on them to understand commercial performance.
Experience and Qualification:
  • Bachelors, Master s, PhD; Mathematics, Science, Statistics, Economics degree; or equivalent related professional experience as applicable
  • 5+ years experience in a similar analytical role
  • Strong SQL skills; demonstrated experience of using PySpark / Python to structure, transform and visualize big data, and a willingness to learn new frameworks and languages required for the task
  • Deep logical thinking and experience in distilling crisp insights from highly complex datasets.
  • Experience with designing, delivering, and maintaining data visualisations products through tools like Tableau and Power BI.
  • Experience partnering with other teams and disciplines ( Finance , Channels , Engineering , etc.) and collaborating with other analytics teams to deliver projects .

Job Classification

Industry: IT Services & Consulting
Functional Area / Department: Data Science & Analytics,
Role Category: Data Science & Machine Learning
Role: Data Scientist
Employement Type: Full time

Contact Details:

Company: Expedia
Location(s): Bengaluru

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Keyskills:   Career development Data analysis Marketing analytics Scientist III Talent acquisition Project management Analytical Data quality Analytics SQL

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Expedia

Expedia Group (NASDAQ: EXPE) is the world's travel platform, with the power to bring the world within reach for millions of people. Our extensive brand portfolio includes some of the world’s most trusted online travel brands, powered by the most knowledgeable, passionate and creative peopl...

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