Social Media Growth Manager Job In Cara Hair
- Kpr sugar apperals
- 2 to 6 Yrs
- All India
- 2 months ago
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Job Description
- Job Description: Social Media Growth Manager for Cara Hair Transplant and Aesthetic Clinic, MumbaiPosition Overview Cara Hair Transplant and Aesthetic Clinic is seeking a dynamic and experienced Social Media Manager to lead its digital presence across platforms like Instagram, YouTube, and other relevant social media channels. The ideal candidate will have a proven track record of scaling Instagram accounts from 5K to 50K followers, expertise in creating visually appealing content using tools like Canva, and a strong background in PR agency work. This role demands creativity, strategic thinking, and the ability to manage influencer collaborations while ensuring a seamless patient journey through social media engagement. Key ResponsibilitiesSocial Media Strategy & Management Develop and execute a comprehensive social media strategy tailored to the aesthetic and healthcare industry. Manage daily operations across Instagram, YouTube, and other platforms, ensuring consistent posting schedules and brand alignment. Plan and implement campaigns to grow followers, engagement rates, and overall brand visibility. Monitor analytics to track performance metrics (e.g., follower growth, engagement rates) and refine strategies for optimal ROI. Content Creation & Aesthetic Branding Design high-quality thumbnails for YouTube videos using Canva or similar tools. Help our Editors create visually compelling posts, reels, and stories that align with the clinics aesthetic branding. Generate innovative content ideas that resonate with the target audience (patients interested in aesthetics). Maintain a cohesive brand aesthetic across all platforms by curating templates, color palettes, fonts, and visual storytelling elements. Video Ideation & Execution Conceptualize video ideas that highlight the clinics services, success stories, and patient testimonials. Oversee video production from ideation to final execution, ensuring engaging and professional-quality output. Collaborate with videographers or internal teams for content creation. Influencer Outreach & Collaboration Research and identify influencers within the beauty, wellness, and aesthetics niche for partnerships. Negotiate collaborations with influencers to promote the clinics services authentically. Manage influencer relationships to ensure alignment with the clinics brand values. Patient Journey Management Engage with potential patients via social media platforms to address inquiries and build trust. Collaborate with the clinics patient care team to integrate social media interactions into the overall patient journey. Share patient success stories (with consent) to inspire trust among followers. PR Integration Leverage PR agency expertise to amplify campaigns through press releases, events, or community initiatives that boost online visibility. Collaborate with external agencies or teams for cross-promotional opportunities. Minimum 2 years of experience in social media management within a PR agency or similar setting. Proven success in growing Instagram accounts from 5K to 50K followers or more. Technical Skills Proficiency in Canva for designing thumbnails, posts, and other visuals. Familiarity with social media analytics tools (e.g., Instagram Insights, YouTube Analytics). Knowledge of video editing software is a plus. Creative Expertise Strong copywriting skills for captions, posts, and ad campaigns. Ability to generate aesthetic concepts that align with the clinics branding. Strategic Thinking Understanding of aesthetic marketing trends and audience behavior. Ability to create data-driven strategies that align with business goals. Interpersonal Skills Excellent communication skills for influencer outreach and patient engagement. Strong organizational skills to manage multiple campaigns simultaneously. Performance Metrics The Social Media Manager will be evaluated on: Growth in follower count across platforms (e.g., Instagram from 5K to 50K). Increase in engagement rates (likes, comments, shares). Successful execution of influencer collaborations leading to measurable results (e.g., bookings or inquiries). Quality of content created (visuals, videos) aligning with brand aesthetics. Positive feedback from patients regarding their social media interactions with the clinic. Work Environment This is an on-site position based in Mumbai. The candidate should be able to work closely with the clinics marketing team while managing external collaborations as needed. This role offers an exciting opportunity for a creative professional passionate about aesthetics and digital marketing. If you meet these qualifications and are ready to take Cara Hair Transplant Clinics online presence to new heights, we encourage you to apply! Job Types: Full-time, Permanent Schedule: Morning shift Work Location: In person,
Employement Category:
Employement Type: Full timeIndustry: Medical / Healthcare
Role Category: Not Specified
Functional Area: Not Specified
Role/Responsibilies: Social Media Growth Manager Job In Cara Hair
Contact Details:
Company: CARA Hair TransplantLocation(s): All India
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Keyskills: Social Media Management Content Creation Copywriting Strategic Thinking Interpersonal Skills Canva
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