Location: RA Puram, Chennai Experience: 2+ years in leading marketing, preferably in gaming, e-commerce, or tech startups. Position Overview: Were looking for a Marketing Lead who is not only a marketing pro but also a hardcore gamer who understands the culture, the trends, and the mindset of the gaming community. If you thrive in fast-paced environments, have fresh and unconventional ideas, and know how to make noise in the gaming world, we want you on our team! Roles & Responsibilities Own and Execute Marketing Strategies Develop and implement high-impact marketing campaigns that drive brand awareness, user engagement, and sales growth. Build a strong, recognizable brand that resonates with both casual and hardcore gamers. Drive Content and Community Engagement Spearhead GameNations social media, influencer collaborations, and content marketing to create buzz. Leverage platforms like Instagram, YouTube, Discord, and Twitter to engage with the gaming community. Analyze and Optimize Marketing Efforts Use data-driven insights to analyze campaign performance, user behavior, and ROI. Continuously tweak strategies based on trends, customer feedback, and market analysis. Lead Multi-Platform Growth Initiatives Work closely with sales, product, and tech teams to create seamless user experiences that convert. Explore new digital and offline avenues to position GameNation as the go-to platform for gamers. What Were Looking For Must-Haves: Gaming DNA: You MUST be a gamer! Whether it's console, PC, or mobile - you need to understand the culture. Industry Experience: Lead role experience in gaming, e-commerce, or tech marketing. Performance Marketing: Basic knowledge of performance marketing, SEO, and paid ad(Google & Meta) strategies Creative & Agile Thinking: Ability to craft unique, out-of-the-box marketing strategies that break through the noise. Execution Mindset: A bias for action, self-driven, and able to handle multiple projects at once. Data-Driven Decision Making: Comfortable with numbers, marketing analytics, and A/B testing. Community & Partnerships: A strong network of content creators, influencers, and gaming communities.,
Employement Category:
Employement Type: Full time Industry: Internet / E-Commerce Role Category: Not Specified Functional Area: Not Specified Role/Responsibilies: Marketing Head- Gaming Enthusiast Job in