Senior Lead - Outbound Marketing- Digital @ B3-brain Behind

Job Description

Urgent hiring Senior Lead - Outbound Marketing- Digital Business Unsecured & Asset Experience, 4-6Yrs, 20-25LPA, NMBA Graduate, 6 Days Working, Pune
Job Details
Experience4 - 6 Years
Annual Salary 20-25L INR
Work Location Pune, Maharashtra, India
Domain E-commerce
The company works for 6 days a week from Monday to Saturday
KEY ROLES AND RESPONSIBILITIES
CAMPAIGN MANAGEMENT
Define and execute integrated digital marketing programs using technology platforms
End to end ownership of each outbound campaign
PERFORMANCE MARKETING
Drive campaign optimization through rapid A/B testing and iteration by leveraging COEs within the function
Leverage analytics and BI inputs to improve campaign efficiencies
Manage funnel ratios and report drop funnel metrics with an action plan
CROSS FUNCTIONAL & CROSS-COE COLLABORATION
Collaborate with Centers of Excellence within and outside the function
Work with Analytics & BI to leverage data and drive higher ROIs
Work with Digital Capabilities COE to create new assets and enhance current asset outputs
REQUIREMENT
5-6 years marketing experience with at least 2 year experience in directly managing campaign platforms. Previous experience of campaign automation platforms is a must. Post Graduate in business management or a specialization in digital marketing. Person should have done outbound marketing and destination campaigns.

If you're highly interested and motivated, please send your positive clarification as soon as possible to: ma******g@b3****a.com

With Regards

Anindita Seth

9073302***

Sr. Executive- Talent Acquisition

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