Perform keyword research regularly to optimize the website for existing content and discover new opportunities.
Provide SEO analysis and make necessary recommendations on TargetBay's entire website/web pages while coordinating with elements and structure of web pages.
Execute strategies for developing content in coordination with SEO goals - general and keyword specific.
Conduct technical SEO audits - both on-site and off-site SEO including competitor analysis.
Administrate search engine programs such as - XML sitemaps issues and webmaster tools for purposes of diagnostic reporting on client projects.
Guide the content team to produce SEO-friendly content.
Assist in the development and execution of communication, content strategies through social communities in coordination with SEO goals.
Develop strategies to implement link building campaigns to align with our content marketing and SEO goals.
Required Candidate profile
Bachelor's degree in marketing, advertising, communications, business, or a related area.
Strong written and verbal communication skills.
Proficiency in Excel.
Passion for SEO and digital marketing.
A positive, go-getter attitude and the ability to thrive in a collaborative and fast-paced environment.
Strong project management and organization skills; the ability to create new processes and improve the team's efficiency.
Experience with various SEO and analytics tools such as
Google Search Console
Google Analytics
Google My Business
SEMrush
Ahrefs
Majestic
Screaming Frog
Experience writing for the web (organic social posts, blogs, landing page content, and whitepapers).
Basic knowledge of HTML, CSS & JavaScript a plus
Keyskills: content development seo analysis search engine keyword research content marketing
TargetBay is a complete Ecommerce Marketing Cloud that integrates core functionalities like customer profiling, review generation, segmentation, and automated email personalization to help Ecommerce entrepreneurs automate their personalization needs.Join one of the most exciting Ecommerce te...