Areas of Responsibility
Analysing industry trends (Revenue, market share, etc.), events, news, feeding it to the sales team for improving conversions driving top-line
Conceptualisation execution of revenue led strategic initiatives, implementation, monitoring measurement of the impact
Analytics led intervention, using text analytics for tapping market opportunities (like new market trends, etc.)
Customer Analytics programs for customer life cycle management, upselling cross selling, etc.
Identifying white spaces for Revenue and driving each initiative
Relevant Experience8-10 years
Keyskills: Customer life cycle management Analytical skills customer analytics Sales Conceptualization HR Monitoring text analytics
BCCL is India's most diversified media company with brands across publishing, television, internet, radio & outdoor domains. The story of BCCL goes back to Nov. 3rd, 1838, when the flagship brand The Times of India, was published as a bi- weekly, The Bombay Times and Journal of Commerce. ...