Assistant Manager/ Manager - Marketing (BTL,) @ Sahyog Jobs

Job Description

Job Description: You will report to the Marketing Head and, in effect, lead ATL, BTL and partnerships at Business Standard, including Executing brand and native events with event management agencies, ensuring quality with cost efficiency Collaborating with other media (TV, outdoor, digital, trade, etc.) for inventory barters and other cross promotional arrangements Working with the creative agency and internal Marcom lead to develop creatives needed for effective execution of your work Identifying and planning visibility for consumer and trade touchpoints, day-in-life Desired Profile: Post-graduate in business management or related. Exceptional graduates, in terms of work and/ or college, can be considered. Hands-on experience of managing and executing events at scale Well networked with ATL and event agencies A logical and rational approach to marketing A keen attention to detail and an overall good sense of aesthetics

Employement Category:

Employement Type: Full time
Industry: Printing / Packaging
Role Category: Purchase
Functional Area: Not Applicable
Role/Responsibilies: Assistant Manager/ Manager - Marketing (BTL,)

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Keyskills:   Event Management Brand Management Partnership Management Marketing Networking Media Collaboration Creative Development Visibility Planning