Desired Candidate Profile
Role : To analyze the needs of customer for assigned brand portfolio
Data analysis
Strategic initiatives
Managing brands along with team
Overall development of team
Generating business revenue with optimum utilization of available resources Strengthening Product Portfolio-To introduce key products to strengthen product portfolio and therapy mix Marketing Tactics-To access the market dynamics and implement customer friendly approaches to enhance the brand value
Team Coordination-to strengthen the brands by integrating the progress of prescription base, prescriber base, market share
Key Responsibilities : Team Management
Increase market share of the brand Driving Brand portfolio in alignment with the divisions vision
Managing the expenses / Strategy for ROI Designing promotional plan, promotional activities & maintaining it under control New Launch suggestion to increase business profits
Continuous evaluation of scope of new launches in the segment
Coordinating with sales to achieve desired goal for brands
Coordinating with different departments for smooth running of business
Ensure all marketing programs are executed Keep market updation Brand awareness
Education:
UG: B.Sc - Any Specialization, B.Pharma - Pharmacy
PG: MBA/PGDM - Any Specialization, MS/M.Sc(Science) - Any Specialization, Post Graduation Not Required, M.Pharma - Pharmacy, PG Diploma - Any Specialization
Doctorate: Doctorate Not Required
Contact Details:
Keyskills:
Marketing Programs
Sales
Promotions
Brand Awareness
Product Portfolio
Product Management
Team Management
Strategy
Business Generation
ROI