Job Description
Senior Display and Paid Social Specialist
Location: Bangalore, India
Job Description:The Search Agency is looking to bring on a driven and experienced analyst for our display and social media efforts. The primary responsibilities of this role will be to strengthen the capabilities of our Bangalore office as it relates to Paid Social Advertising and Display Advertising campaigns.
Primary Duties:
Manage paid marketing campaigns based on the agreed upon strategic direction provided by US Team members.
oEnsure campaign setup and delivery is aligned with the tactical plan and offer strategic and tactical recommendations to help shape future planning.
oOptimize media campaigns towards agreed upon target KPIs within various advertising platforms, including but not limited to:
Google Display Network
Yahoo Ads Manager
Oath (formerly Brightroll) DSP
Amazon AAP DSP
Facebook Ads Manager
Instagram Ads
LinkedIn Advertising Products
Support the development of best practices in ad trafficking through Doubleclick Campaign Manager (DCM) for all display, email and paid social campaigns.
Desired Experience (4+ years):
Ad server, preferably Doubleclick Campaign Manager
Display management within the Google Display Network
Social media advertising experience within Facebook
Personal Characteristics:
Self-Starter
Highly Resourceful
Technically Savvy
Ability to quickly pick up new concepts
Willingness to try something new with limited experience and/or direction
Ability to communicate effectively to US based counterparts
Employement Category:
Employement Type: Full time
Industry: Internet
Functional Area: Marketing & Communications
Role Category: Social Media Executive
Role/Responsibilies: Senior Display and Paid Social Specialist
Contact Details:
Company: Search Agency
Location(s): Bengaluru
Keyskills:
display
DV360
DBM
Campaign Managemen
Paid Social Specialis
Social Media Marketing