Travel Content Writer - Gurgaon - Brightsun @ Brightsun Travels

Job Responsibility -

• Writing and publish engaging content to simplify holiday planning experience.
• Creating concise, eye-catching, and innovative headlines and body copy.
• Researching markets and industries to compare and create content that is innovative and original.
• Writing a wide variety of topics for multiple platforms (website, blogs, articles, social updates, banners, itineraries, guides, white papers, etc.).
• Tracking the key metrics of projects focused on organic search, social media and user experience.
• Leading the content development projects including project idealization, strategizing, writing and implementation.
• Supporting other activities that include Digital Content Marketing & Social Media Management.
• Collaborating with campaign managers, creative team, and designers.
• Preparation & promotion of travel mailers and newsletters, travel product development.
• Ensure timely delivery of content and enhanced experience for the target audience across different channels.
• Ability to work well under pressure and meet deadlines every time.
• Ability to work independently when required; a proactive and an enthusiastic team player.

Key Skills Required -

• A sincere love for travel.
• Excellent writing skills.
• Experience in blogging/vlogging and writing online content.
• Imagination, and the ability to effectively express it.
• Knowledge of SEO SEM and introductory knowledge to ad words, Keyword optimization, editing, proofing and monitoring.
• Understanding of how stories work, specifically for the web
• Insights into the sub-culture of backpackers, globetrotters and travel bloggers.
• Creative communicator, able to vary style and delivery with different audiences whilst remaining convincing and authentic.
• Experience in digital and social media marketing is a distinct advantage.