BUDGET CREATION REVIEW:
Develop annual budget of all channels as part of branch targets. Reforecast the budget as required based on the performance and as per company's set goals
Monitor the channels in the cluster for Weekly, Monthly, Quarterly and Annual performance and give strategic and tactical inputs to achieve the sales target to the region heads and branch head
DEVELOP MARKET UNDERSTANDING
Develop deeper insight and understanding of the dynamic market requirements through advertiser/client interaction, and facilitate 'why buy', propose solutions more suited to client needs, hence resulting in better monetization of advertising opportunities
ANNUAL DEALS/ IMPACT PROPERTIES/ CLIENT, BRAND, COMPETITION SPENDS MONITORING:
Support creation of pitch and evaluation of the pitch of annual deals and mega deals
Facilitate client and brand-wise spend monitoring on each channel in the cluster and on corresponding competitive channels, and evaluate competitive channel performance within and outside genre.
Identify and highlight opportunities to region heads and branch head
BI OTHER QUALI/ QUANTI REPORTS
Generating relevant reports proactively using BI and other tools like Elite Panel, TGI, etc.as made available for use
Keyskills: Infotainment Bengali Branch Head Malayalam Executive digital content Sales Client interaction Budgeting Analytics
A multi-faced company into providing customized enterprise IT learning, IT Staffing and Consulting Services across the globe with headquarters in Bangalore, India. For more information, you may visit: www.amstartechnologies.co.in