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Email, SMS & WhatsApp Marketing - Mumbai @ Impact Guru

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 Email, SMS & WhatsApp Marketing - Mumbai

Job Description

Role and Responsibilities:
  • As our in house email marketing expert you will be looking critically looking at all the emails we send out and opportunities to optimize the flow. Your success will be to ultimately increase the conversions from our emails
  • Attention to A/B testing details, and their results and ability to prioritize and execute tasks simultaneously
  • Create enhanced reports to measure the performance of high impact marketing campaigns
  • Drawing up email campaign reporting to benchmark and measure success
  • Creating and building marketing email campaigns and landing pages that drive ROI (worked on any CRM tool/ email marketing tool)
  • Creating HTML emails, with the help of Tech
  • Liaise with the Planning team to develop and execute the marketing roadmap across all products
  • Design and develop drip campaigns to enable accelerated cycle and continuous engagement
Requirements:
  • Must have prior email marketing experience where you have worked on the complete life-cycle of email creation, deployment and optimization around email copy, list, tool and reporting
  • Entrepreneurial, creative, organized, self-motivated with attention to detail
  • Good written and oral communication is a must
  • Good to have a working knowledge of HTML, JavaScript
  • Working knowledge of Amazon SES or any prominent email marketing software.
Perquisites & Benefits:
  • A competitive salary
  • Opportunity to be part of a diverse working environment, valuable social sector work experience
  • Mentorship on career development and progress
  • Fun, casual, relaxed and flexible work environment
  • Fun Zone & Music
  • Flexible 9 hrs. shift between 9.00 am to 8.00 pm

Job Classification

Industry: Media, Entertainment, Internet
Functional Area: Marketing, Advertising, MR, PR, Media Planning,
Role Category: Marketing
Role: Marketing
Employement Type: Full time

Education

Under Graduation: Any Graduate in Any Specialization
Post Graduation: Post Graduation Not Required
Doctorate: Any Doctorate in Any Specialization, Doctorate Not Required

Contact Details:

Company: Impact Guru
Location(s): Mumbai

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Keyskills:   Career development HTML;Javascript Email marketing Marketing campaigns SMS Deployment CRM Testing

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Impact Guru

Impact Guru