Assistant / Associate Marketing Manager
- Avani Consulting
- 3 to 8 Yrs
- Vijayawada, Guntur
- 3 years ago
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Job Description
Job description
Roles and Responsibilities
PURPOSE OF JOB
Sales & marketing of spice products in defined markets and ensure order execution as per
customer requirements
DUTIES & RESPONSIBILITIES
- Work towards achieving the sales targets aggressively
- Identify new customers for existing portfolio of spice products and derivatives
- Touch base regularly with supply chain team for price and product updates
- Establish correspondence with probable customers and agents to get potential business
- Perceive customer needs, negotiate and get the business
- Ensure order execution as per customer requirement
- Preparation of Request for quotation, logic notes, export data and cost sheets for customer
- Integrate with vendors for cost-effective packaging material
- Partner with logistic vendors for cost-effective transportation of domestic shipments
- Coordinate closely with supply chain team for end-to-end customer order execution
- Supervise dispatch and receipt of customer samples
- Coordinate with quality lab for compositional analysis of customer samples
- Assist in root cause analysis for every product complaint to attain zero product recall
- Customer relationship management
- Regular follow-up and customer feedback after order fulfillment
- Develop innovative ways of making customer association memorable for repeat business
- Branding and promotional activities
- Implement initiatives toward building strong Company's Spices brand recall among customers
- Organize customer visits and participation of Company's Spices in national and international
trade events
- Prepare external and internal communication for Company's Spices for brand building
- Building business network
Associate with organizations such as Spice board of India and World spice congress
for in-depth understanding of industry and increasing visibility
- Build relationship with probable customers or people with potential customer leads
at self-organized or other events
- Assist in developing marketing strategy for defined market
- Analyze industry, market trends and provide reports for decision making of senior management
- Identify new markets and potential customers for both existing as well as new
product forms
- Prepare capex plan of requirements for marketing function
Desired Candidate Profile
MBA Agri-business/Marketing, 25-30 years, 3-5 years in B2B sales & marketing of Agri-commodities preferably or Food processing/FMCG/Beverages
COMPETENCIES
Technical
B2B sales and marketing
Volatility and commodity price dynamics
Quantitative Ability
Product attributes and country/client wise quality norms
National traders, organized and unorganized players in market
Competition in defined market
Spices industry and its growth drivers
Managerial
Commercial Negotiation
Planning & Organizing
Verbal and written communication skills
Presentation skills
Inter-personal Skills
Relationship Management
OTHERS
Proficiency in Hindi and English
Familiarity with local language and culture
Willingness to travel and should posses valid passport
Perks and Benefits
10-20LPA
Employement Category:
Employement Type: Full timeIndustry: Agriculture / Dairy
Role Category: Sales / BD
Functional Area: Not Applicable
Role/Responsibilies: Assistant / Associate Marketing Manager
Contact Details:
Company: Avani ConsultingLocation(s): Vijayawada, Guntur
Keyskills: agribusiness b2b sales b2b marketing spices sales agriculture
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