Campaign Management - Deputy Manager - Lending @ One97 Communications

Job Description

Title : Campaign Management - Deputy Manager Lending (Looking for Immediate Joiners) About the team: About the Role: We are looking for Campaign Managers for accelerating the core growth metrics and user numbers. If you are passionate about mobile and web apps with a penchant towards marketing campaigns, love extreme attention to content & design detail and care about how your work impacts millions of users daily, we want you!Responsibilities: Key Responsibilities: -Configure and implement all planned campaigns and ensure timely go-live as per planned marketing calendar -Work with content team to create highly engaging creative and content to optimize CTR and conversions -Designing and carrying out experiments and A/B testing, to optimize conversion across the user funnel -Analyse and report on campaign performance metrics, using marketing analytics tools -Work closely with cross-functional teams, including product, traffic and business, to ensure alignment and effective execution Qualifications: - Advanced knowledge of Clevertap or similar tools and its features like Journeys, Recurring campaigns, event based triggers - Experience in marketing automation and communication personalisation - Experience handling a small team of campaign managers and helping them implement campaigns correctly, debug their issues and increase their productivity - Understanding of marketing analytics and how to track campaign performance including concepts like impression, CTR, UTM, attribution, conversion funnels and control groups - Experience working with content teams to draft effective and engaging communications. - Minimum of 5-6 years of experience in category marketing operations Skills that will help you succeed in this role: 1. Advanced knowledge of Clever tap / Mo-engage or similar tools 2. Working knowledge of Figma 3. Working knowledge of SQL and dash boarding tools like Looker / Looker studio 4. Work experience with Consume Internet companies. Why join us A collaborative output driven program that brings cohesiveness across businesses through technology Improve the average revenue per use by increasing the cross-sell opportunities A solid 360 feedback from your peer teams on your support of their goals Respect, that is earned, not demanded from your peers and manager Compensation: If you are the right fit, we believe in creating wealth for you. With enviable 500 mn+ registered users, 21 mn+ merchants and depth of data in our ecosystem, we are in a unique position to democratize,

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Rs 0 - 50K PM Rs 50K - 1 LPA Rs 1.0 - 1.5 LPA Rs 1.5 - 2.0 LPA Rs 2.0 - 2.5 LPA Rs 2.5 - 3.0 LPA Rs 3.0 - 3.5 LPA Rs 3.5 - 4.0 LPA Rs 4.0 - 4.5 LPA Rs 4.5 - 5.0 LPA Rs 5 - 6 LPA Rs 6 - 7 LPA Rs 7 - 8 LPA Rs 8 - 9 LPA Rs 9 - 10 LPA Rs 10 - 12 LPA Rs 12 - 14 LPA Rs 14 - 16 LPA Rs 16 - 18 LPA Rs 18 - 20 LPA Rs 20 - 22 LPA Rs 22 - 24 LPA Rs 24 - 26 LPA Rs 26 - 28 LPA Rs 28 - 30 LPA Rs 30 - 32 LPA Rs 32 - 34 LPA Rs 34 - 36 LPA Rs 36 - 38 LPA Rs 38 - 40 LPA Rs 40 - 42 LPA Rs 42 - 44 LPA Rs 44 - 46 LPA Rs 46 - 48 LPA Rs 48 - 50 LPA Rs 50 - 75 LPA Rs 75 Lakh - 1C PA Rs 1 Crore+ PA

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